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Helping Pharma brands deliver smarter, seamless engagement
 

Digital Strategy Consultant

Omnichannel Planning & Creative Strategy for Pharma brands
Day Rate: £550

I pride myself on being a rare combination of creative visionary, strategic operator, and human calibrator, who can both generate disruptive ideas and make them happen in complex, regulated environments, while bringing people along for the ride, all without needing an army of traditional resources.

 

I use AI intelligently, not to replace human judgment, but to structure and accelerate the strategic process.

 

We need clear, senior thinking to help brand teams navigate complexity, focus their resources, and deliver real value to healthcare professionals and patients.

Why Pharma chooses to work with me

I develop omnichannel strategies and planning frameworks built on real-world insights and over 20 years of leading digital and creative work for major pharmaceutical clients. I use AI intelligently, not to replace human judgment, but to structure and accelerate the strategic process. The difference lies in interpretation: knowing what to ask, what to challenge, and how to connect data, behaviour, and brand purpose into a plan that works.

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I believe clients can (and should) handle much of the production in-house. My role is to ensure the thinking that drives it is solid, combining strategic frameworks, content planning, and measurement design so that every campaign has direction and intent.

From global strategy design to local execution support, I help pharma teams focus less on noise, more on results.

 

To bring strategies to life, I partner with an experienced network of specialists — from senior freelancers to independent digital agencies — ensuring the right expertise is in place to implement, optimise, and scale. This flexible model means you get senior strategic guidance, with a tailored team that matches the scope and ambition of your brand.

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  • Deep healthcare experience: 20+ years leading creative and digital strategies for major pharma clients

  • Recent strategy delivery: Consultant on digital omnichannel strategy for Alfasigma’s marketing team (2026 planning)

  • Integrated thinking: I combine audience behaviour insights, content strategy, channel planning, & measurement frameworks

  • Hands-on delivery: Not just a deck. I stay close to implementation, KPIs, and practical roll-out

  • Flexible Collaboration: Available on a day-rate (£550/day) or fixed-scope basis

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Ideal for:

  • Global & local brand teams needing expert input to create or refine omnichannel plans

  • Agencies & consultancies needing pharma expertise to elevate digital strategy deliverables

  • Digital or Commercial Directors facing pressure to show ROI on multichannel investment

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What do I deliver?

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  • Omnichannel strategy planning

  • HCP & patient journey mapping

  • Content strategy for engagement

  • Channel mix & campaign planning

  • Behavioural science integration

  • Internal buy-in & workshops

  • Measurement & attribution frameworks

  • Full implimentation of strategic planning to operational deliverables

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Let’s Talk

If you need support to sharpen your strategy, refresh your branding, or deliver campaigns that cut through, I’d love to help.

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Tel: 07867 501 786

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